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Ameritrade Reports New Accounts and Average Trades Per Day for November


OMAHA, Neb., Dec 14, 2001 (BUSINESS WIRE) -- Ameritrade Holding Corporation (Nasdaq:AMTD) today reported continuing growth in its core online brokerage business.

The Company opened 14,000 new accounts(a) for a total of 1,819,000, with an average daily volume of 86,000 trades.

About Ameritrade Holding Corporation (Nasdaq:AMTD)

Ameritrade Holding Corporation (www.amtd.com) is a pioneer in the online brokerage industry with a 26-year history of providing clients a self-directed approach to investment services. The award-winning Company, through its Private Client and Institutional Client divisions, provides tiered levels of brokerage products and services tailored to meet the varying investing, trading and execution needs of self-directed individual investors, financial institutions and corporations.

(a) Ameritrade reports "new" accounts upon client funding of an account.
CONTACT:
Ameritrade Holding Corporation, Omaha
Donna Kush, 402/827-8931
or
Investor Relations: 
Dave Pleiss, 402/597-5658 

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